Should My Wannabe Influencer Friend Cease Using Me for Material?

The Prosecution: One Friend's Perspective

At times I'm recorded while I’m eating. I’ll see myself on her Instagram – it feels like a jumpscare.

A close companion of 10 years, Marielle, labels herself the “content queen”. It’s fun for a bit, but it weighs on our relationship.

She is an extrovert, she feels the need to document everything all the time. When we eat out, she says, “The phone eats first,” and takes photos with the flash on, which makes me cringe. I don’t like it when other people see her posing or filming – I get vicarious awkwardness. It also frustrates me because meals lose their warmth.

She's not quite an influencer yet, but Marielle is trying to be. She makes video blogs about living in our city, her daily routine, and her styling career. Her content is good, credit where it's due, but I don’t want to be dragged into it. Sometimes she films me while I’m eating, or simply tagging along. Later, I appear on her Instagram afterwards, and it pops up like a jumpscare: I might be bare-faced, making a strange expression or photographed while eating. It’s uncomfortable.

Marielle also expects me to film her at inopportune moments. Sometimes I’ll be talking to someone else, or we’ll just be hanging out in the street. The dynamic feels like our friendship has turned into me being her free crew. She could easily hire someone if she wanted professional shots. When I brought up my discomfort about this arrangement, she dismissed it. She’s taken me to a couple of brand events, which was nice, but that doesn't compensate for all the time and effort I spend helping her create material.

I’m grateful that Marielle has supported me with my design career, but I resist our friendship to become just a ledger of favours. I don’t feel she’s fake or inauthentic, but sometimes it seems that if recording starts, we will start performing in a way that presents a favorable image for her channel.

She will say, “Alright, smile for the camera!” and record me smiling with someone. It feels forced. I need her to recognize that our decade-long friendship still has boundaries. I love spending time with her, but I also desire to enjoy it without being filmed, altered, or shared for an audience. I’m not a accessory for her online persona.

The Other Side: The Content Creator's View

I hope my friend to see that the content we make together can get us an opportunity.

I am passionate about creating videos. It’s not just a hobby; it’s part of who I am. Creating videos and sharing my life online enables me to express myself and connect with people in new ways.

I wouldn't label myself as a full influencer yet, but it's savvy to make money from your passions. I admire people on TikTok who pull off that style of casual, DIY film-making.

Content creation is my interpretation of living actively: noticing the details, sharing them with an audience that appreciates the craft behind it. It's never my aim to make Beth uncomfortable. Taking her to professional gatherings was my way of offering access, giving her a opportunity to witness exclusive moments that could help her professional path too. That’s not leverage, it's simply being realistic.

I would take her to these events even if she didn’t help me, but I desire her to see what the content we create together can achieve: a foot in the door. I know not all people enjoys being filmed, but often spontaneity is what makes content genuine. Being recorded occasionally is part and parcel of being my companion. I'd remove anything she asked, but she has never asked yet.

I don’t expect anybody to be my personal videographer, but companions support one another in small ways. I thought recording a short video here or there would be fun for her. Innovation flourishes in collaboration, and having my friend around makes endeavors energetic and enjoyable. I never force her to take part in anything, and I would never intentionally embarrass her. But creating content jointly occasionally is part of how I record our shared experiences.

I cherish Beth’s friendship deeply and want to avoid content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and avoiding angles that might make her uncomfortable.

This is not about power, it's regarding expressing my perspective while still considering hers. Clearly content creation is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for each of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are socializing?

Nothing is more uncomfortable than having a friend point a camera at you. I understand that it’s Marielle’s job, but I don’t make friends come to my work. Perhaps she can find influencer friends to collaborate with. With the dark, looming future of technology, personal relationships are the only thing we have – cherish them!
A respondent, 25

If you’re doing something professionally, you can’t ask your friends for assistance repeatedly, even if they have helped previously. If Marielle loves shooting, that doesn't imply everyone around her is content. She must to honor her friend's personal space.
Ankit, 26

Marielle might love producing videos and displaying her life online, but it’s not for everyone. It’s nice she has assisted Beth’s career, but she needs to listen to what her friend desires.
A commenter, 27

It seems like you value each other, so hold on to that and make sure it’s the focus in your relationship. Foster some real memories, where genuine feelings are preserved, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more privacy than it seems.
One opinion, 53

She seems to be not fully engaged nor genuine when they're together – she’s working. Each appears confused as to where the line is. The answer lies not in trying to change one another, but in each establishing defined boundaries around what feels acceptable to them and seeing if there is an mutually agreeable compromise.
Barbara, 71

Your Turn to Be the Judge

Consider this question: has she been exploiting their bond?

Paige Brown
Paige Brown

Tech enthusiast and digital strategist with a passion for exploring emerging technologies and sharing practical knowledge.